The footage to gather
- Stems before arranging
- One structural choice
- The bouquet held at its real size
Keep a little time before and after each action. Record the detail at a readable scale and keep the unedited files so that you can check what a cut leaves out.
Plan a specific offer
State the real occasion or offer before the montage.
Show what the customer receives and leave the important conditions readable.
Give the current booking or ordering route.
Review it for florists
Explain seasonal substitutions and show the size actually being sold.
Ask before approving: Are the availability, inclusions and offer dates current?
Watch once without reading your brief. If the intended answer is missing, revise the sequence or record the missing evidence before adding more effects.